This contribution starts easy and ends complex. Overtourism is a simple and easy-to-explain challenge. Solutions might be quick and easy. However to get there, we are encountering a serious challenge: The allocation of property rights with regard to public goods.
Showing posts with label Market Research. Show all posts
Showing posts with label Market Research. Show all posts
02 October, 2018
16 January, 2018
Switzerland constitutes a very good reason for Chinese people to travelto Europe - but the competition is intense
Switzerland contributes a great deal to the attractiveness of Europe as a destination for Chinese people. But the number of easily accessible destinations – e.g. due to the abolition of visas, visa facilitation, and better air links - is rapidly increasing for Chinese tourists worldwide. In the competition for their holiday budgets, Europe and Switzerland, therefore, have a difficult time. This shows a first trend-analysis of data on the travel behavior of the Chinese population, data which I collected in a survey in China together with Survey Yes.
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