Showing posts with label Market Research. Show all posts
Showing posts with label Market Research. Show all posts

02 October, 2018

Dealing with overtourism: A complex solution for a simple problem

This contribution starts easy and ends complex. Overtourism is a simple and easy-to-explain challenge. Solutions might be quick and easy. However to get there, we are encountering a serious challenge: The allocation of property rights with regard to public goods.

16 January, 2018

Switzerland constitutes a very good reason for Chinese people to travelto Europe - but the competition is intense



Switzerland contributes a great deal to the attractiveness of Europe as a destination for Chinese people. But the number of easily accessible destinations – e.g. due to the abolition of visas, visa facilitation, and better air links - is rapidly increasing for Chinese tourists worldwide. In the competition for their holiday budgets, Europe and Switzerland, therefore, have a difficult time. This shows a first trend-analysis of data on the travel behavior of the Chinese population, data which I collected in a survey in China together with Survey Yes.