29 March, 2021

The future of tourism with and after SARS-CoV-2: Situation assessment and tactical as well as strategic considerations

The Research Center for Tourism and Transport at the University of St. Gallen (which I lead) - together with colleagues from practice and academia - has made a third situation assessment on the topic of "Tourism in Times of Pandemic". The nearly thirty theses (see below) presented there allow only one conclusion: The transition period to normality, which will hopefully begin soon, will be bumpy and take a long time, but it will also open up many new opportunities. But there will be a New Normal in which tourism once again becomes an international growth factor, because travel is a basic need.

You can find this report (in German!) at